2025
•
The North Face
TRAIL ACTIVATIONS 2025 FRANCE
THE NORTH FACE
Design and management of three on-site activation tours for The North Face Trail experience, including community runs at flagship events and with local retailers to strengthen engagement and brand affinity.
EXPERTISE AREAS
CONCEPT
CONNECT
SERVICES
Creating innovative concepts.
15 events organized across France.
Over 45 days in the field: getting as close as possible to consumers.
Participants in community runs
+450
Participants in community runs
+300
Participants in the "Vectiv Challenge" to experience the technology
